PRoComm can contribute to the following areas of development:
- Business diagnostic or informal assessment.
- Strategic planning and prioritising – knowing where you want to be, and how you will get there.
- Business consulting & development, as part of every session.
- Business planning (funding readiness) and, if in need of funding, how to compile a bankable business plan.
- Access to funders and aligning to their respective criteria.
- Improving business documentation & literature
- Entrepreneurial development & leadership – changing mindsets, empowering the driving force
- Compliance, legalities and aligning with industry regulations.
- Integrated marketing communication – Public Relations (public perception & image), Branding & Brand positioning, Marketing, Promotions, Publicity, Media & Communication strategies.
- Skills development, facilitating subject related modules i.e. customer care, marketing, etc.
- Human Resources & soft skills (such as time management)
- Building relationships, networking, linkages and collaboration with broader benefits for all.
- Time management – production, turn-around times and adhering to deadlines (including being more tech savvy) and computerised versus manual operations.
- Professionalism and membership of professional organisations.
- Financial management – record keeping, budgeting, costing & pricing.
- Operations Management – maximising capacity by implementing sound lean systems and processes to become more effective, efficient and productive – and therefore more profitable.
- Negotiations, proposals, tender procedures, presentation skills and public speaking with confidence.
- Access to our entrepreneurial Toolbox (resources & templates).
“The proof is in the pudding”
Measuring impact is very important. Below are statistics from an impact evaluation done on WECP (Women Entrepreneurial Capacity Building Programme), a national SEDA project, with PRoComm being the implementing agent (using 18 businesses from various sectors/industries, all with a turnover in excess of R1-million per annum):
- Average increase in turnover over a 12-month period – 92%
- Asset increase over a 12-month period – 11%
- Jobs created over a 12-month period – 26% (36 jobs)